WordPress Web Design and Training Center Looking for web design resources? Need a better understanding of how to use WordPress? Our goal is to provide you with the website training so you have the ability to create, update and publish your own content on your website. Below are several videos you will find helpful in…
2017 S.M.A.R.T.E.R. Award, sponsored by Digital Opps Does your business or organization utilize social media to develop and strengthen relationships with current and potential customers? If so, it may be the next winner of the “Social Media Achieving Real-Time Enriched Relations” – or S.M.A.R.T.E.R. – Award. Nominations are now being accepted for the seventh annual…
We'd love to hear from you! RB Oppenheim Associates 2040 Delta Way Tallahassee, FL 32303 Phone: (850) 386-9100 Fax: (850) 386-4396 RBOA is an award-winning, digitally driven marketing firm in Tallahassee, FL. We’ve worked with local, statewide, and national clients for almost 40 years to maximize their social media, paid advertising, SEO, websites, video services,…
Retargeting is a powerful digital marketing technique when campaigns are run correctly. We recommend the following best practices to help ensure you craft retargeting campaigns that result in the brand lift and ROI you may have heard about: 1. Frequency Caps One or two visits to your website doesn’t mean prospects want to start seeing…
When successful brands look at the online resources, tools, and platforms they have at their disposal, YouTube always surfaces to the top. For the past 10 years, it has solidified itself as the premier host for visual content and perhaps the single most valuable marketing channel on the web. It can easily be integrated into…
Instagram is a great place to make a name for your brand, and while certain types of businesses (like the fashion and food industries) may find it a lot easier to gain a following than others, it’s definitely not a social network you should rule out. Before you take on the visual world of Instagram,…
In his book Ultimate Guide to LinkedIn for Business, search engine optimization and online marketing expert consultant Ted Prodromou explains how you can use LinkedIn to quickly engage with ideal customers, partners, and employees, showcase your company and attract new opportunities. In this edited excerpt, the author discusses the analytics tools that are available on…
Twitter’s most basic function is still its best. It gives you the ability to connect with almost anyone in the world. Imagine the ability to connect with one of the 280 million users who uses it on a monthly basis. That instant contact is what makes Twitter the perfect fit for businesses. Businesses can see…
TALLAHASSEE, Fla. – Local restaurant and bar Madison Social was recognized today for its outstanding use of digital marketing and social media by receiving the 2015 Social Media Achieving Real Time Enriched Relations – or S.M.A.R.T.E.R. – Award at the Tallahassee Technology (TalTech) Alliance’s annual TechExpo at the Florida State University Turnbull Conference Center. Each…