It can be said that a website is only as good as its search results. However, it can be hard to reach the top of Google’s list with millions of websites competing for the same spot. By utilizing search engine optimization (SEO) you can move your content to the top of search results without too…
Before stores could pack up their left over Halloween costumes, new holiday displays were built in malls, and advertisements for holiday sales started appearing in newspapers, on television and on the web. Now, stores are stocking their shelves with all their stockpiled inventory from the year for one of their favorite retail extravaganzas – Black Friday.…
RB Oppenheim Associates (RBOA) is excited to announce openings for its Spring 2012 digital marketing and public relations internship program! As an RBOA digital marketing and public relations intern, you will have the opportunity to: Gain experience executing integrated digital marketing campaigns. Apply your social media, web, video and graphic design skills to real-life clients and campaigns. Build your…
Like saving money? Of course you do! Here are our some of our favorite sites for sweet online deals: 5. Bite Hunter With swarms of local and daily deal sites buzzing around for your attention, it can be difficult to keep track of them all without being overwhelmed. If you subscribe to deal sites primarily because…
QR (quick response) codes are popping up everywhere. These 2D square bar codes act as a quick link to any digital content the creator desires. Since anyone can generate a code online, they offer an innovative way for small businesses to promote themselves and develop interactions with their customers. How can your business or…
Social media feeds off user-generated content. Without active members, social media sites cannot thrive. Throughout the digital revolution, we have seen countless social networks rise to popularity only to fade away in cyberspace: But not all social media sites die off entirely like Friendster did. Some sites refuse to say goodbye, and they march on…
by Mary McLaughlin, Cyber Security Analyst for the Florida Computer Crime Center at the Florida Department of Law Enforcement October is the month for fun-scary things. We love being scared, as long as it’s fun in the process. Goblins. Witches on broomsticks. Black cats. And of course—zombies! I mean, really—who doesn’t love a good zombie movie? (Although, personally, I…
Brand advocates are your biggest fans. Isn’t it time you showed them some love?
Interested in an internship at RBOA? At RBOA and Digital Opps, we are always looking for fresh talent to take advantage of our internship opportunities. The ideal candidate is an articulate, organized, conscientious university student majoring in public relations, digital design, communication or a related field, with strong writing and digital skills and a desire…