SEO Tips: The New Search Optimization Trifecta: SEO, GEO, and Local Search

The New Search Optimization Trifecta: SEO, GEO, and Local Search

Summary: This blog breaks down the three pillars of modern search optimization—SEO, GEO, and Local Search—into clear, actionable steps for businesses, nonprofits, and associations. It explains how visibility (SEO), clarity (GEO), and relevance (Local Search) work together to help organizations get found, trusted, and chosen across traditional and AI-driven search results. RBOA shows how combining…

Team Blog: What My Sketchbook Taught Me About Solving Client Challenges

By: AnnaGrace Brackin, Digital Content Associate What My Sketchbook Taught Me About Solving Client Challenges Some of my most valuable marketing lessons haven’t come from textbooks, webinars, or campaign recaps. They’ve come from my sketchbook. As an artist outside of work—I paint, draw, and crochet regularly—I’ve noticed how much my creative habits shape the way…