The Tallahassee Democrat was recognized today for its outstanding use of digital marketing and social media after receiving the 2014 S.M.A.R.T.E.R. Award at the Tallahassee Technology (TalTech) Alliance’s TechExpo. Each year, the TalTech Alliance awards one business or organization utilizing social media and digital tools with the Social Media Achieving Real Time Enriched Relations (S.M.A.R.T.E.R.)…
Looking for a simple way to manage all your social media accounts from one location? Save your time and your sanity. Improve productivity by managing all of your social networks within HootSuite. The dashboard is designed for you and your team to listen, engage and measure all from one simple interface. Check out these 10…
It’s no secret that laughter can be the best medicine. It relaxes your muscles; boosts the immune system and improves resistance to disease; lowers stress hormones; eases anxiety; increases blood flow; and promotes relationship building and bonding. Harnessing the beneficial boost of a belly laugh also can help you connect with your clients, customers and colleagues.
By: Lindsey Andrick Sanders, Account Coordinator Don’t the days of having a company website with only basic contact information seem far away? In fact, the days of MySpace and Facebook are even beginning to seem archaic. If you flip through the apps on your smartphone, you will probably find several social networking apps in addition to…
By Jessica Green, Account Manager The Internet is growing so fast, our attention spans are adapting to keep up the pace. At least, that’s the consensus of various technological experts in a 2012 Pew Study. They say that by 2020, those raised in today’s always-online environment will be more knowledgeable, but lacking when it comes…
By Ruben Betancourt Guest Blogger For anyone wishing to catch the attention of millions of people, Instagram, which is easy to use and provides its users a great opportunity to exercise their creativity, is an excellent platform to lead traffic to a particular product or service. Launched in October 2010, Instagram, the online photo-sharing and…
With the rapid adoption of smartphones and tablets across every demographic and socioeconomic class, the importance of ensuring your organizational goals and digital communications are strategically aligned is essential. Understanding connections between the social behaviors on the mobile web today and your carefully crafted campaign messages are the linchpins to achieving your organization’s objectives.
By: Katie Finney, Account Coordinator Social media transformed the marketing toolbox by enabling everyone from high-profile business people to celebrities and teenagers connect with each other. Although the Web seems like uncharted territory where the rules of etiquette and civility don’t matter, PR experts argue that Twitter guidelines are a must, especially for marketing professionals.…
Meaningful connections 05142013 from RBOA_PR Due to the rapid adoption of social media across every demographic and socioeconomic class, it is essential to ensure your organizational goals and digital media activities are strategically aligned. This session will help you understand how to connect the social behaviors on the mobile web today with your carefully crafted…