Recruiting and Building Culture: A Roadmap for any SMB. (Ps. We are hiring!) The challenges SMB (Small Businesses) face in 2019/2020 in recruiting and building culture to grow their business center around two core components core values and company culture. In this episode we discuss 7 steps to create a roadmap for your team building…
Digital Marketing Innovation: 5 Steps to Get from Here to There Mapping out the process of how to make a strategic change in your digital marketing plan can be a challenge. Here are 5 steps to simplify the process. Tune in. Digital Marketing Innovation: 5 Steps to Get from Here to There Hello. Good afternoon,…
Welcome to episode #8 of the book Traction by Gino Wickman. Katie Westerfield Lilly and Michael David Winn review of Chapter 6, The Issues Component.
7 Ways to Segment Your Audience to Leverage Contextual Creative to Increase Brand Awareness The key to maximizing your brand reach isn’t by spending more money on advertising. It’s about creating contextual visuals and ad copy that speaks to the individual motivations of your collective audience. Here’s how to do it. Listen in. 7 Ways…
6 Reasons Why You Don’t Need a Digital Marketing Agency to Grow Your Business This is not rocket science. It really boils down to creating and posting daily content across the social web to elevate brand awareness. Listen in.
What challenges are digital marketers facing in 2019? In this fast-paced social web world, staying on top of all the latest digital marketing tools can be a challenge for digital marketers. Tune as we discuss this and other real world challenges. What challenges are digitals marketers facing in 2019? Hello good afternoon, Michael Winn Chief…
Geo-targeting + Cinco de Mayo: How to maximize location-based mobile marketing to grow your business Location-based mobile marketing is a great way to display your contextual creative to the right audience at the right time. Tune in to learn more about geo-targeting strategies for Facebook and Instagram. Geo-targeting + Cinco de Mayo: How to maximize…
How Google SEO and your Podcast equals double ROI for you digital marketing campaign Understanding the value Google places on original content on the web is an important factor in determining the tactics of your digital marketing campaign. Learn why leveraging written transcriptions of your podcast can boost your SEO (search rankings) and yield double…
4 Must Haves for Building Landing Pages that Convert – Think Mobile-First While websites can produce lead generation opportunities, landing pages are designed to ONLY produce leads. In today’s episode we discuss the 4 must haves for building landing pages that convert. Tune in. 4 Must Haves for Building Landing Pages the Convert Hello, good…