RB Oppenheim Associates (RBOA) is excited to announce openings for its Spring 2012 digital marketing and public relations internship program! As an RBOA digital marketing and public relations intern, you will have the opportunity to: Gain experience executing integrated digital marketing campaigns. Apply your social media, web, video and graphic design skills to real-life clients and campaigns. Build your…
Like saving money? Of course you do! Here are our some of our favorite sites for sweet online deals: 5. Bite Hunter With swarms of local and daily deal sites buzzing around for your attention, it can be difficult to keep track of them all without being overwhelmed. If you subscribe to deal sites primarily because…
QR (quick response) codes are popping up everywhere. These 2D square bar codes act as a quick link to any digital content the creator desires. Since anyone can generate a code online, they offer an innovative way for small businesses to promote themselves and develop interactions with their customers. How can your business or…
Social media feeds off user-generated content. Without active members, social media sites cannot thrive. Throughout the digital revolution, we have seen countless social networks rise to popularity only to fade away in cyberspace: But not all social media sites die off entirely like Friendster did. Some sites refuse to say goodbye, and they march on…
by Mary McLaughlin, Cyber Security Analyst for the Florida Computer Crime Center at the Florida Department of Law Enforcement October is the month for fun-scary things. We love being scared, as long as it’s fun in the process. Goblins. Witches on broomsticks. Black cats. And of course—zombies! I mean, really—who doesn’t love a good zombie movie? (Although, personally, I…
Brand advocates are your biggest fans. Isn’t it time you showed them some love?
By Ken Baldauf, Director of the Program in Interdisciplinary Computing at Florida State University It’s probably no surprise that web design skills are in high demand these days. Interestingly, much of the most creative and compelling Web content comes not from computer programmers but from creative thinkers who represent a wide variety of backgrounds. As Director of…
What would happen to your company if it lost all of its credibility in one fell swoop? Most people remember the demise of Philip Morris Tobacco Company’s credibility when then front group, National Smokers’ Alliance, was exposed. That front group tried to enlist grassroots support, a very powerful marketing tool. It is well known that…
Since Google+ made its debut June 28, 2011, there has been a windstorm of posts and articles on the internet about whether Facebook has finally met a worthy opponent. However, at the rate Facebook is evolving, Google+ may have to implement a hurry-up offense just to contend – probably why the once invitation-only platform is public after only…