Myth-busting: 5 Reasons You Should Conduct Website Usability Testing

By Stephanie Aanstoos, Account Executive Can you think of a website you’ve been to where the functioning, layout or design drove you crazy? Chances are, you can think of many. Visit http://www.webpagesthatsuck.com, if you need some examples. There are plethora of things that can make a website “suck” and most of the time, it’s just one component (rather than a…

Public Relations Career Opportunity: Account Manager

Amp up your career in 2013! RB Oppenheim Associates is seeking a sharp, creative, team-oriented professional for account manager.  Requires strong writing & editing skills; counseling & strategic thinking; social media & digital marketing savvy; organized & detail-oriented; a team-player (but able to work independently); self-starter & good juggler/multi-tasker; energetic & motivated; good sense &…

Conflict of Interest: Law and Perception

By: Scott C. Paine, Ph.D A positive encounter with the press When reporters get together, they frequently joke about the public officials with whom they have had dealings. The focus of the conversations frequently is on the politicians’ personal peculiarities, limited intelligence, lack of virtue and other cherished popular images of politicians. For reporters, however,…

Tis the Season for Online Shopping

 By: Erika Wuelfrath, Account Coordinator For years, Thanksgiving has been celebrated as a holiday where families and friends gather around the table and share a meal while spending quality time together. As most of us still continue this annual tradition, the Thanksgiving holiday has taken on a new meaning—shopping. The holiday season is swarmed with…