Welcome to RBOA, your one-stop solution for comprehensive digital marketing in Tallahassee. In today’s fast-paced digital landscape, your brand needs a strategic and impactful online presence to stand out. We specialize in four key areas of digital marketing to drive your business growth: Social Media Marketing, Google Ads, YouTube Ads, and Retargeting Ads. Let’s connect today to see how we can help elevate your brand.
Digital Marketing Services
Are You Maximizing Your Ad Spend Dollars?
The RBOA Way
Our unique digital marketing approach means we work closely with your team to create marketing campaigns, brainstorm innovative ideas, and offer insightful guidance. Our goal is to build a compelling narrative for your brand, engaging your audience with tailored content based on community motivations, rather than using a one-size-fits-all approach. RBOA seamlessly integrates into your team, functioning as a collaborative partner to ensure your goals are met. At RBOA, we offer a fee structure that removes the typical 15% commission on media and advertising spend. Instead, we allocate 100% of your advertising budget directly to ad campaigns. This forward-thinking strategy maximizes the efficiency of your advertising dollars, avoiding commission charges and resulting in more impactful campaigns.
Common Digital Marketing Questions
RBOA is more than just a digital marketing agency – we’re your dedicated partner in navigating the complexities of the digital landscape. Founded in Tallahassee, Florida, our agency brings together a team of seasoned professionals with a passion for innovation and a commitment to delivering tangible results for our clients.
With a focus on integrity, creativity, and collaboration, we take pride in our ability to understand the unique needs and objectives of each client we serve. Whether you’re looking to increase brand awareness, drive website traffic, or boost conversions, we have the expertise and resources to help you achieve your goals.
What sets us apart is our personalized approach to digital marketing. We don’t believe in one-size-fits-all solutions – instead, we take the time to understand your business, your industry, and your target audience to develop a customized strategy that delivers maximum impact.
At RBOA, we understand that success in the digital world requires more than just technical expertise – it requires creativity, innovation, and a deep understanding of human behavior. That’s why we’re constantly pushing the boundaries of what’s possible, staying ahead of the curve and embracing emerging technologies to deliver cutting-edge solutions for our clients.
But don’t just take our word for it – our track record speaks for itself. From small startups to Fortune 500 companies, we’ve helped businesses of all sizes and industries achieve their digital marketing goals and drive real, measurable results.
Whether you’re just starting out or looking to take your digital presence to the next level, we’re here to help. Contact us today to learn more about how RBOA can help you unlock your full potential in the digital world.
Social Media Marketing is crucial because it allows you to engage directly with your audience, build brand awareness, and foster customer loyalty. At RBOA, we create tailored content, manage your community interactions, and provide detailed analytics to ensure your social media efforts are driving meaningful engagement and growth.
Our Social Media Marketing Services Include:
- Content Creation & Curation: We craft high-quality, engaging content that resonates with your audience and aligns with your brand’s voice.
- Community Management: We build and nurture your online community, responding to comments, messages, and engaging with followers.
- Analytics & Reporting: We provide detailed insights and reports on your social media performance to continuously refine our strategies.
Google Ads place your business in front of potential customers exactly when they are searching for related products or services. Our team at RBOA conducts thorough keyword research, crafts compelling ads, and continuously monitors and optimizes your campaigns to maximize your return on investment and drive conversions.
Our Google Ads Services Include:
- Keyword Research: We identify high-performing keywords that are relevant to your business and optimize your ad campaigns for maximum ROI.
- Ad Creation & Management: We create compelling ad copy and design effective ad campaigns to attract and convert customers.
- Performance Monitoring: We continuously monitor and adjust your campaigns to ensure optimal performance and budget utilization.
YouTube Ads reach a vast and engaged audience, making it a powerful platform for brand promotion. RBOA produces high-quality video content, design targeted ad campaigns, and utilize comprehensive analytics to ensure your digital marketing ads reach the right audience and achieve your marketing goals.
- Video Production: We create high-quality, engaging video ads that capture your brand’s message and attract viewers.
- Targeted Campaigns: We design campaigns to reach your specific audience based on demographics, interests, and behaviors.
- Analytics & Optimization: We track the performance of your video ads and continuously optimize for better results.
Retargeting Ads are designed to re-engage visitors who have previously interacted with your website, keeping your brand top-of-mind and encouraging them to return and convert. RBOA specializes in creating custom audience segments, designing dynamic ads, and providing detailed performance analysis to optimize your retargeting efforts and boost conversions.
Our Retargeting Ads Services Include:
- Custom Audience Segments: We create specific audience segments based on their behavior on your site to deliver personalized ads.
- Dynamic Ad Creation: We design dynamic ads that resonate with your audience and entice them to return and complete their purchase.
- Performance Analysis: We provide comprehensive reports on the performance of your retargeting campaigns to measure success and identify areas for improvement.
We use a variety of metrics and tools to track the success of our digital marketing campaigns, including engagement rates, click-through rates, conversion rates, and ROI. At RBOA, we provide detailed reports and insights, allowing you to see the tangible results of our efforts and make informed decisions to continuously improve your digital marketing strategy.
Our Digital Marketing Services include:
- Targeted Audience Research: Understand and define your audience with precision to tailor your campaigns effectively, ensuring your message resonates with the right people at the right time.
- Compelling Content Creation: Develop high-quality, engaging content that speaks to your audience’s needs and interests, utilizing a mix of formats such as videos, infographics, and blog posts to capture attention and drive engagement.
- Continuous Monitoring and Optimization: Regularly track and analyze campaign performance using key metrics, and make data-driven adjustments to optimize for better results, ensuring maximum ROI and sustained success.
Raving Reviews from RBOA Clients
RBOA created custom campaigns targeted to amplify reach and increase engagement across all platforms impacting more than 40 agencies across Florida.
Liz Randle
Help Me Grow Florida
Managing digital marketing campaigns across multiple states is a daunting task. RBOA has boosted our sales and increased our market penetration in several key states.
Carrie Millar
Dental Insurance Services
Due to the fantastic digital marketing campaigns created by the RBOA team, we have nearly doubled our staff and increased our revenue this year.
Katie Lilly
Lillyfield Accounting Solutions
With the help of the RBOA digital marketing campaigns, our Night of Hope event has had the highest attendance and financial contributions year after year. Thank you RBOA for the amazing work you do for us!!
Kay Safford Ignacio
2-1-1 Big Bend
Over the last 5 years we have enhanced our digital marketing campaigns with RBOA. Our online community is more engaged than ever before. Great job!
V. Breen
Florida Developmental Disabilities Council
We shifted the majority of our marketing to digital in 2018 and have seen exponential growth as a result. Thanks to RBOA for the success of our digital marketing campaigns.
Merrily Bennett
Florida Redevelopment Association
We tried to handle digital marketing in-house, but the constant changes on the platforms were overwhelming. Turning it over to RBOA was the best move and ensured that every campaign was optimized to the most recent changes.
Karen Miller
Florida Mine Safety Program