Video is more important than ever for social media and digital advertising success. Platforms prioritize video content, and audiences are far more likely to stop, watch, and engage with motion-based visuals than static posts.
At RBOA, we create high-quality video content designed specifically for social media and video advertising. From professionally filmed footage to trend-driven graphic-based videos, we help organizations show up consistently and effectively across today’s social platforms.
Social media video is not one size fits all. Content must be planned, formatted, and edited intentionally for each platform.
When filming is part of the strategy, our videographer or experienced content creators capture high-quality real-world footage that can be thoughtfully transitioned into vertical and platform-ready formats. With the right planning, one shoot can support multiple videos across Instagram, Facebook, LinkedIn, TikTok, and paid social campaigns.
When filming is not required, we also produce engaging social media videos using a combination of graphics, b-roll, stock footage, motion design, and text-based storytelling. These formats are ideal for trend-driven content, educational clips, and advertising creative that needs to move quickly.
Both approaches are guided by strategy, with content designed to support your goals rather than chase trends.
We do more than edit video. We help you plan, concept, and execute social media video content that aligns with your goals.
Our team works with you to:
– Develop video concepts tailored to your audience
– Align content with your brand voice and messaging
– Create videos for organic social and paid campaigns
– Support ongoing content calendars and advertising needs
Whether you need a few standout videos or consistent social media content, we help turn ideas into polished, platform-ready videos.
Project timelines vary based on scope and complexity. Most on-site filming projects require a minimum of 45 days from strategy development through final delivery. Clear timelines and milestones guide each phase.
If filming with a videographer is not feasible, we can still create effective social media video content. Videos can be produced using graphics, motion design, b-roll, stock footage, existing assets, and text-based storytelling. This approach allows for high-quality content without the need for on-site filming.
We create social media and video advertising content for platforms such as Instagram, Facebook, LinkedIn, TikTok, YouTube, and paid social campaigns. Videos are formatted and optimized for each platform’s specifications.
Yes. With proper planning, a single video can be edited into multiple formats and lengths to support different platforms and placements. This helps maximize the value of each piece of content.
Yes. We support both concept development and execution. This includes helping shape video ideas, messaging, and creative direction. Caption writing and basic posting guidance can also be included as part of the project scope.
Social media videos can be used for both organic posting and paid advertising. Many organizations use the same core content across both channels with slight adjustments to messaging or format.