Katie Masar

Katie Masar is a Digital Content Executive at RBOA. In her role, she supports the team with digital design, website maintenance, and creative updates across a variety of platforms. Katie’s passionate about creating thoughtful, visually engaging content that helps clients tell their stories and connect with their audiences in meaningful ways.

Katie earned her Bachelor’s degree in Marketing with a minor in Graphic Design at the University of Mount Union. Her education provided a strong foundation in both strategy and creativity, a combination that continues to guide her approach to digital work today.

Before joining RBOA, Katie gained experience at several digital marketing agencies across Southwest Florida, including boutique firms in Downtown Fort Myers and Bonita Springs, as well as a national agency based in Naples. Through these experiences, she developed a well-rounded understanding of website design, brand development, and digital campaign execution.

Katie takes a people-focused approach to every project, combining her creative skills with empathy and active listening. She believes the best results come from collaboration, understanding what clients envision and bringing that vision to life in a way that exceeds expectations. Building positive, long-lasting relationships with clients is at the core of her work philosophy.

Originally from Northeast Ohio, Katie moved to Southwest Florida to trade snow for sunshine. Outside of work, she can often be found exploring local breweries, catching a good movie with her dog, Bailey, or enjoying time with friends and family.