7 Must-Have Tactics for a Highly Successful Digital Marketing Campaign
As we look forward, 2020 is just around the corner. Now is the time to evaluate your digital marketing strategies and tactics for next year. Inside this episode, we discuss the seven must-have tactics to help grow your business in the months ahead. Tune in.
Here are the 7 must-have tactics of a highly successful digital marketing campaign:
- Facebook & Instagram Ads: Create ads that target specific audiences, starting with lookalike audiences.
- Retargeting: Use retargeting ads to re-engage users who previously visited your website.
- Email Marketing: Sync ad content with valuable email content for prospects and existing customers.
- Text Messaging: Build a text message VIP list to communicate directly with your audience.
- Influencer Marketing: Leverage influencers to build instant trust and extend brand reach.
- YouTube Pre-Roll Ads: Target audiences based on past searches with engaging 20-second video ads.
- Contextual & Segmented Creative: Tailor ad visuals and landing pages to each segment for cohesive branding.
These tactics are essential to drive awareness, engagement, and conversions across digital channels. Watch our Tallahassee digital marketing podcast to hear more.