By: Diana Lewis, Account Coordinator Recently, many people have written articles and blog posts on why you should join Pinterest. Now that you’ve joined, you might be wondering what’s next and how to optimize your account. We’ve got some tips to help you stay pinterested and increase your efficiency on this evolving, addicting, time absorbing…
What do you think makes for a winning game plan? Michael Winn shares his opinion in our first video blog:
Facebook’s Timeline has been the topic of many social media discussions for months, and today the site finally brought the Timeline preview to brand pages. While the Timeline feature is not loved by everyone, all pages will be switched to the Timeline on March 30, 2012. Here at RBOA and Digital Opps, we believe it…
By: Dara Cohen, Account Coordinator When I began at RBOA, one of my first tasks was to create social media accounts for a new business in town, Gulf Coast Dermatology of Tallahassee. I quickly realized it didn’t matter how many Twitter followers we had if only five of them were interactive, so I decided to look for…
by Diana Lewis Account Coordinator With all the buzz about Facebook, Twitter, Pinterest and other social networks, many people haven’t noticed the improvements and new face of YouTube. From your favorite sports highlights and dance competitions to make-up tutorials, science experiments and even movies, we all know there’s a lot of great stuff on YouTube. But, YouTube has updated and upgraded…
Like saving money? Of course you do! Here are our some of our favorite sites for sweet online deals: 5. Bite Hunter With swarms of local and daily deal sites buzzing around for your attention, it can be difficult to keep track of them all without being overwhelmed. If you subscribe to deal sites primarily because…
Social media feeds off user-generated content. Without active members, social media sites cannot thrive. Throughout the digital revolution, we have seen countless social networks rise to popularity only to fade away in cyberspace: But not all social media sites die off entirely like Friendster did. Some sites refuse to say goodbye, and they march on…
Brand advocates are your biggest fans. Isn’t it time you showed them some love?
What would happen to your company if it lost all of its credibility in one fell swoop? Most people remember the demise of Philip Morris Tobacco Company’s credibility when then front group, National Smokers’ Alliance, was exposed. That front group tried to enlist grassroots support, a very powerful marketing tool. It is well known that…