What does the SEO look like in the midst of shelter-in-place and social distancing HOTH style? With more and more people using the internet to search for special store hours, available products or limited service offerings in the midst of COVID-19, it is absolutely critical that brands have a rock solid SEO plan. In this…
How to create a 60-day action plan based on 5 critical data points of observed online behaviors from Google Analytics As a result of the explosion of online traffic on the internet in the last 30 days, businesses should take a very close look at their Google Analytics console. Many business owners make the assumption…
7 Simple Ways To Publishing Content At Scale While Forming Digital Partnerships To Foster Growth During these challenging times, businesses must explore innovative ways to stay connected with their customers and clients. In this episode, we discuss seven simple steps to stay connected and increase your brand reach. Tune in. Here is the podcast episode
Enriching the digital consumer life cycle through omnichannel marketing with special guest Rytis Lauris of Omnisend Now more than ever brands must provide meaningful digital touch points during the digital consumer life cycle. During this episode, we cover best practices and pitfalls to avoid in executing a sound omnichannel marketing plan with special guest Rytis…
How to make the shift to a virtual conference or summit and increase your annual revenue For many businesses and/or associations the annual conference or summit is either number one or number two in terms of revenue. With the disruption of COVID-19, many organizations are canceling these events. In this episode, we discuss making the…
The 8 Essential Components of a COVID-19 Digital Response Toolkit and Why You Need It Yesterday No doubt that every business on the planet has been or will be impacted by COVID-19 in 2020. Some businesses are already seeing the impact of social distancing and self-quarantines. One aspect that is being greatly overlooked is the…
How to build a powerhouse remote team and leveraging the scalability of WordPress In this episode we are joined by Brad Williams from WebDevStudios as we discuss how he grew his small agency into a powerhouse remote team while leveraging the scalability of WordPress. Tune in to learn more. Here is the podcast episode
How to break the mold of what’s not working and pivot to meaningful business growth in 2020 The shift in consumer demand to find relevant and meaningful results according to their search query is grossly underestimates. Brands must understand how to blend art (creative) and science (data) to craft the right message and deliver it…
Overcoming HIPAA compliance hurdles in the medical digital marketing race In today’s episode, we discuss the challenges that medical professionals and clinics face in executing their digital marketing campaigns and how it relates to HIPAA compliance. We are joined on the show by Lori Hibma from CP Solutions. Here is the podcast episode Welcome to…