Tallahassee Web Design is Digital Opps’ series of blog posts explaining how your business can win big by optimizing your site for local clientele. If you or your local business has a website, it must be mobile-friendly. Mobile Web Design How are you reading this blog post? Most likely, you are using a mobile device.…
Nominations for the 6th annual “Social Media Achieving Real Time Enriched Relations” – or S.M.A.R.T.E.R. – Award are now being accepted. Sponsored by Digital Opps, the integrated digital marketing division of RB Oppenheim Associates, the S.M.A.R.T.E.R. Award recognizes local businesses, government entities, associations, nonprofits or other organizations demonstrating excellence in social media. The Digital Age…
By Jose Lorenzo The Identity Theft Resource Center (ITRC) reports that from 2005 to September 30, 2014, there have been a total of 4,827 recorded data breaches.[i] As cyber infringements become common news, assessing your cyber liability has never been more crucial. Does your current policy cover cyber incidents and does it address unauthorized access to…
Every day, new devices, apps, websites and content are created and we become enthralled with the latest innovation. Our society has become a tangled mess of iPhones, tablets, social media posts and laptops, which dominate our modern world. It is almost impossible to separate any career, industry or individual from technology— from television to smartphones…
With the volume of great information being shared across the wide span of social media networks, we are often asked how we keep on top of the latest digital trends and social media marketing strategies. This list represents our favorite content from the week of June 2, 2014. We hope you enjoy them, feel free…
The Tallahassee Democrat was recognized today for its outstanding use of digital marketing and social media after receiving the 2014 S.M.A.R.T.E.R. Award at the Tallahassee Technology (TalTech) Alliance’s TechExpo. Each year, the TalTech Alliance awards one business or organization utilizing social media and digital tools with the Social Media Achieving Real Time Enriched Relations (S.M.A.R.T.E.R.)…
Even though January 1 is behind us, resolution season is still in full swing, and that means that many of us are still vigilantly on the path to better ourselves in 2014. According to usa.gov, some of the most popular resolutions are to lose weight, to get out of debt and to stop drinking or smoking. If you have committed to these or other more personal resolutions, there is a master resolution you can make that will increase your productivity and give you the focus you need to reach all of your other goals.
With the rapid adoption of smartphones and tablets across every demographic and socioeconomic class, the importance of ensuring your organizational goals and digital communications are strategically aligned is essential. Understanding connections between the social behaviors on the mobile web today and your carefully crafted campaign messages are the linchpins to achieving your organization’s objectives.
By: Katie Finney, Account Coordinator How does a South Korean rapper and singer become an international superstar overnight? How do two engineers gain more than six million hits on YouTube from instructional videos about cats? Through video hosting services like YouTube, average Internet users can create and share content across the globe and gain exposure…