The Number 1 Hack to Protect Your WordPress site from Bot Attacks

The Number 1 Hack to Protect Your WordPress site from Bot Attacks WordPress now powers more than 33% of all websites on the internet today. As a result, it is the most targeted platform of bots seeking to compromise it in order to add it to a massive bot network. So what are the best…

The proven marketing science behind binge-worthy digital storytelling

The proven marketing science behind binge-worthy digital storytelling Netflix, Hulu and other streaming services have made binge watching even easier with the “skip intro” feature. So how can brands make the shift from the linear TV commercial ad marketing approach to modern digital storytelling? Tune in to learn more. Michael Winn, Chief Digital Officer at…

Smashing the status quo and blasting through the roof after a company merger. Guest: Kasey Diehl, Director of Marketing, Ajax Building Company

Smashing the status quo and blasting through the roof after a company merger. Guest: Kasey Diehl, Director of Marketing, Ajax Building Company In today’s episode, we are joined by Kasey Diehl, Director of Marketing, Ajax Building Company. As a 10 year marketing expert, Kasey shares her lessons learned a year later after an exciting merger…

How to place ads on Hulu – The Ultimate Guide to flights, targeting and ad spend

How to place ads on Hulu – The Ultimate Guide to flights, targeting and ad spend With more than 28 million subscribers accounts and over 70 million ad supported uniques (multiple profiles on one account), brands now have a video streaming service to reach cord cutters. In this episode we explore the various options for…

Lessons learned from the epic Fortnite Black Hole PR Stunt – Columbus Day 2019

Lessons learned from the epic Fortnite Black Hole PR Stunt – Columbus Day 2019 Here we are on Columbus Day 2019 and one of the most popular gaming platforms is reduced down to a black hole. Is is a PR stunt or is it a system-wide failure? If you are planning a PR stunt, what…

Twitch Influencer Marketing can be a game changer for growing your business

Twitch Influencer Marketing can be a game-changer for growing your business Amazon made a smart play in 2014 in scooping up the livestreaming and real-time chat platform Twitch for a cool $970M. So how can your business leverage Twitch Influencer Marketing? In today’s episode we will dive into the Twitch Influencer Marketing place to discover…

36 Ways to Hack the new Forecasting and Data Intelligence options in LinkedIn Campaign Manager

36 Ways to Hack the new Forecasting and Data Intelligence options in LinkedIn Campaign Manager LinkedIn announced this week (Oct. 1, 2019) enhanced Forecasting and Data Intelligence options in LinkedIn Campaign Manager. How can you hack these new features to ensure your ad creative is shown to decision-makers? Tune in. For more digital marketing strategies…

Voice Interoperability Initiative and Brand Recognition in the new WWW (Wake Word World)

Voice Interoperability Initiative and Brand Recognition in the new WWW (Wake Word World) How important is brand recognition over the next decade? Imperative! Coming off the heels of Amazon’s announcement last Tuesday of the Voice Interoperability Initiative – a coalition of over 30 tech, education, software and media companies – the www is undergoing a…