Increasing Facebook ad conversion rates without simply increasing ad spend can be a challenge if you’re not an expert. But there are some tried-and-true tweaks that will get you better results, especially if you invest some energy into testing different versions. To find out more, 14 entrepreneurs from Young Entrepreneur Council (YEC) were asked to…
Creating buzz around holidays and occasions takes more than just a post here and there. The use of various social networks will help you become more in sync with St. Patrick’s Day and tie the hype of the holiday with your business. Facebook Posting about topics, holidays, and current events that Facebook users are already…
Halloween is upon us, a day when both children and adults get into the spirit with elaborate costumes, haunted houses and horror movie marathons. Some celebrate with anything pumpkin spiced, while others take this ghoulish time to channel their inner monster. The season of scary draws on our love of fear. But for those in the…
What is Mobilegeddon? On April 21, 2015, Google will employ a new algorithm that will affect websites that are not mobile-friendly. This means websites that are not optimized for mobile devices will drop to the back pages of search results, even if their information is more relevant to a search request than other sites that…