Are you #winning the digital attention game? Or are you sitting on the sidelines whining about the rules? Those who are #winning define the rules: 1) Be 100% all-in at what you do 2) Be fearless in telling, showing and sharing it 3) Be laser-focused on eliminating negativity 4) Be vigilant in self-accountability (protect you and yours…
Why do most small businesses #FAIL within the first three years? Hats. They don’t know which one to wear or when to put them on. What are these magical hats of success? Where can we get them? 🙂 #digitalappetizer #lunchandlearn Digital Opps with guest Katie Westerfield Lilly from Lillyfield Accounting Solutions
What is your #1 obstacle in reaching new business? Need more customers? Need greater reach? Here’s how: the Internet. It is simple, but it takes work. You must have some mix of Facebook, Twitter, Instagram, Snapchat, LinkedIn, YouTube, Podcast, Mobile website, Blog and email marketing. What’s the secret to great content? #digitalappetizer #virtuallunchandlearn
What is the invisible wall built around you stopping you from moving forward? Judgement. It is an invisible wall built brick comment by brick thought that poisons us from being our best self! What is the anti-dote? #digitalappetizer #virtuallunchandlearn
Are you leaving the digital backdoor open? Is your business spending time and resources to drive traffic to your website, but missing new business? Retargeting MUST be included in your digital ad strategy. It’s like magical be-back dust. Leverage visitor intent and invite them back. #digitalappetizer #virtuallunchandlearn #retargeting
Is your business going to GROW in 2019? If so, you are going to need more attention. Tips to make it happen: 1) Have a plan – visualize next 5-10 yrs / map out next 24 mo. 2) Be adaptable – observe trends and innovations / national and global 3) Be relevant – popular culture…
Google thinks mobile-first – does your business? 6 out of 10 customers will meet your business on their phone. Do you make a great impression? Here’s a mobile check-up list: Zoom = bad, make a CTA (call-to-action list) compare against your business growth goals, click-to-call?, directions link to Google Maps? Footer for success – social…
The Internet will kill your business in the next 5-7 years if you ignore it. Ask Compaq Computers, Kodak, Radio Shack, Blockbuster, Toys R Us, The Limited, Wet Seal, Payless Shoes if it’s true. The Internet hasn’t changed us, it has exposed us. Understanding how society thinks and feels about your industry is key. Start…
What does Google know about your business? Check your Google My Business (GMB) listing. Here’s how to add posts to the GMB Knowledge Panel (just below call, message, directions, website icons. This can boost your local SEO results. #digitalappetizer#virtuallunchandlearn #localseo #googlemybusiness Digital Opps