What are the 12 Essential Markers of Successful Digital Marketing in 2019
What are the 12 Essential Markers of Successful Digital Marketing in 2019? Today is part one in a series discussing these important markers.
ADA Web Compliance is not just about passing a test to avoid penalties or a lawsuit.
ADA Web Compliance is not just about passing a test to avoid penalties or a lawsuit. It’s about providing access to online content for all individuals regardless of their abilities. In 2018, there was a 181% increase in lawsuits filed in federal court for ADA web accessibility. If you are in New York or Florida…
The best Instagram audience growth formula that is killing it right now. Why many brands aren’t doing it.
The best Instagram audience growth formula that is killing it right now. Why many brands aren’t doing it. More than 95 million photos and videos are uploaded to Instagram everyday. So how can you engage with the right people in the right conversation to grow your audience? Listen in!
Traction – Episode 3: Get a grip on your business. Let’s talk core values and core focus
Traction: Get a grip on your business. Let’s talk core values and core focus. Discussing the third chapter of the book Traction called The Vision Component. Katie Lilly joins Michael Winn to discuss working through finding and defining your core values and your core focus in order to create a strong foundation to grow your…
How to respect the consumer digital journey and encourage them to take the next step along their pixel path
How to respect the consumer digital journey and encourage them to take the next step along their pixel path Understanding the consumer journey across your website and how they experience the digital decision process is critical in growing your business. Knowing where, when and why they leave path before making a final decision is paramount.…
Do you want to elevate the social media visibility and digital reach of your organization?
One-to-one engagement is the game, personal brand is the play. Learn how your company can cultivate and ignite personal brand within your staff and leverage it to expand your reach and visibility.
Why isn’t your social media working? And, what to do about it. Tips to grow your content tree.
Brands need to stop complaining about free platforms like Facebook, Instagram, Twitter, YouTube and LinkedIn – which are free – but to achieve the audience reach to grow your business it’s a pay-to-pay game. Do you have your content tree in full bloom? Listen in to find out how.
Traction – Episode 2: Looking for Traction to Grow Your Business? Your Business Operating System
Looking for Traction to Grow Your Business? What is your business operating system? Katie Lilly, owner of Lillyfield Accounting Solutions, joins Michael Winn in discussing how to find traction to grow your business. This episode covers the Introduction and Chapter 1 of the book Traction by Gino Wickman. Tune in next Friday for Episode 3.…
Sales or membership down? How can Social Proof tip the scales of consideration in your favor.
How can you leverage social proof to tip the scales of consideration when customers are trying to decide whether or not to renew their membership or become a new customer? Here are 4 steps to prompt current clients/members to provide their review of your brand.