What is the ROI of pumping out daily digital content?
Exercising patience in a digital world of instant gratification. What is the ROI of pumping out daily digital content?
Google released mobile-first indexing in March 2018. Why should you care?
Google released mobile-first indexing in March 2018. Why should you care? What steps should you take to make sure your website is mobile-first ready? Don’t wait till 2019. Start planning now and execute. Here is the link to learn more about Google AMP pages: https://www.ampproject.org/case-studies/ Here is the Google Mobile-friendly test link: https://search.google.com/test/mobile-friendly
How will Voice Search impact your SEO plan for 2019?
How will Voice Search impact your SEO plan for 2019? Breaking down search intent is key. The four main areas are informational, navigational, actional and transactional. Optimize your digital content on those intents via Google My Business, Q&A, FAQ, Snipets and video! #digtalappetizer #virtuallunchandlearn Digital Opps
Don’t let your website visitors bounce! 5 Tactics to lower your bounce rates
Don’t let your website visitors bounce! Why you should care and how you can decrease your bounce rate to increase website new business opportunities. Here are 5 tactics: 1) Content bites and chunks 2) Better visuals 3) Compelling call-to-actions 4) Blogging 5) Use Google Keyword Planner #digitalappetizer #virtuallunchandlearn
Why You Need to Add Podcasting to Your Marketing Mix NOW
Why you should add a Podcast to your marketing plan NOW! Your audience is constantly on the go so give them the flexibility to tune in. Podcast is perfect for hyper-targeting your audience and has huge SEO value. In 2018, 24% of Americans listen to a podcast regularly. Anchor.fm is a free tool that can syndicate your…
How to use your blog to meet your clients at any stage of the buyer’s journey
How to use your blog to meet your clients at any stage of the buyer journey. Draft your content to match these stages: Awareness – Need recognized, Consideration – Investigative research and Evaluation of reviews, Decision-Making – Decision time. This is a digital appetizer for your virtual lunch and learn.
Google thinks mobile-first – does your business?
Google thinks mobile-first – does your business? 6 out of 10 customers will meet your business on their phone. Do you make a great impression? Here’s a mobile check-up list: Zoom = bad, make a CTA (call-to-action list) compare against your business growth goals, click-to-call?, directions link to Google Maps? Footer for success – social…
How to Optimize Your Google My Business with Posts
What does Google know about your business? Check your Google My Business (GMB) listing. Here’s how to add posts to the GMB Knowledge Panel (just below call, message, directions, website icons. This can boost your local SEO results. #digitalappetizer#virtuallunchandlearn #localseo #googlemybusiness Digital Opps
Godzilla sized opportunity: This isn’t a game changer, this is a game destroyer!
WOW! Very exciting news! We are all freaking out. In nearly 8 years of working at Digital Opps I have never experienced this level of excitement and enthusiasm. This isn’t a game changer, this is a game destroyer! We are talking about a Godzilla sized opportunity. If you are a small business starving for more attention and…