Understanding the difference between growing your business versus scaling it in 2019

Understanding the difference between growing your business versus scaling it matters in 2019. Want to learn more? Very excited to announce a whole new series coming on Fridays beginning March 1, 2019. Article for inspiration behind growing versus scaling your business: https://www.business2community.com/strategy/how-to-structure-your-agency-for-scalable-growth-02092142 Link to the book Traction we will be discussing:

Why aren’t people buying? What’s wrong with logical-based marketing and messaging?

Why aren’t people buying? What’s wrong with logical-based marketing and messaging? Taking a deeper dive into the motivation behind the decision making process. Deeper dive into the data: https://www.smashingmagazine.com/2019/02/human-decision-making/

What is ADA compliance and how does it relate to your business website?

What is ADA compliance and how does it relate to your business website? In 2018 there were 2,000+ lawsuits filed in Federal Court – up 181% from 2017. If your business or organization receives federal funding or you provide public access to your business you should make sure your website is ADA compliant! Recent lawsuit…