The Great Economic Reset: Forecasting Brand Growth Strategies for 2021 History can be a great indicator of what could happen in the future. By looking at what occurred following the market crash of 1929 and/or the Cuban Missile Crisis, we can anticipate how society will prioritize spending and how brands can improve consumer confidence. So…
Maximizing cash flow projections and navigating the federal and local small business opportunities Many small businesses are scrambling to find ways to navigate the volatile economic landscape right now. In today’s episode, we are joined by Katie Lilly from Lillyfield Accounting Solutions to discuss the federal and local programs and how to avoid delays in…
How to Launch a Virtual Learning or Membership Engagement Area for Your Website Now more than ever brands are scrambling on ways to provide value to their customer or member base. In this episode we discuss the 9 steps to developing and launching a virtual learning or membership engagement area for your website. Tune in.…
Fueled by COVID-19 stay-at-home and work-from-home, internet traffic is up 30 percent. Now is the time to double down on your SEO tactics! Reports from many sources indicate that internet traffic is up almost 30 percent as Americans are attempting to flatten the curve of the spread of COVID-19. Whether working from home or just…
Digital Advertising Help for SMBs: Facebook offers $100M in Advertising & Grants plus Google offers $340M in Free Ads This is great news for many small businesses across the globe as the two biggest digital ad platforms announce that they are offering support for advertisers. Facebook is offering $100M in Advertising & Grants plus Google…
What should an emergency SEO strategic plan include in 2020? Here’s the 12 point checklist! Why is SEO so important right now? Why should your business pay close attention to SEO in 2020? As a result of COVID-19, more people are turning to the internet to find answers to their questions. In this episode, we…
What does the SEO look like in the midst of shelter-in-place and social distancing HOTH style? With more and more people using the internet to search for special store hours, available products or limited service offerings in the midst of COVID-19, it is absolutely critical that brands have a rock solid SEO plan. In this…
How to create a 60-day action plan based on 5 critical data points of observed online behaviors from Google Analytics As a result of the explosion of online traffic on the internet in the last 30 days, businesses should take a very close look at their Google Analytics console. Many business owners make the assumption…
7 Simple Ways To Publishing Content At Scale While Forming Digital Partnerships To Foster Growth During these challenging times, businesses must explore innovative ways to stay connected with their customers and clients. In this episode, we discuss seven simple steps to stay connected and increase your brand reach. Tune in. Here is the podcast episode